Event
Design Thinking (Track 1) [SS232545008]
Lecturers
Organisation
- Institut für Entrepreneurship, TechnologieManagement und Innovation (EnTechnon)
Part of
Appointments
- 24.04.2023 09:30 - 17:00
- 15.05.2023 09:30 - 17:00
- 12.06.2023 09:00 - 13:00
Note
Content
Design Thinking is a user-centric innovation management method. The iterative process first analyzes the problem space and builds a sound understanding of the future users. Subsequently, ideas for the solution are generated, prototypes are created and tested by the user group. The result is a proven and validated product.
Learning Objectives
During the seminar, the students learn basic procedures for achieving user-centric innovations. These are concrete methods that start with the potential user of certain products and services. The method is problem-oriented and emphasizes the specific customer situation. After attending the seminar, the students have a clear understanding of the need to explore end-user needs and are able to independently apply the methods of Design Thinking for developing market-driven innovations at a basic level.
Credentials:
ATTENTION: Creditability in the seminar module: The seminar is NOT credited in the seminar module! Crediting is only possible in the EXPERT MODULE ENTREPRENEURSHIP.