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Event

Price Management [SS212540529]

Type

lecture (V)
Online

Term

SS 2021

SWS

2

Language

Deutsch

Appointments

4

Links

http://em.iism.kit.edu/studies/courses.php
ILIAS

Lecturers

Dr Paul Glenn

Organisation

KIT-Fakultät für Wirtschaftswissenschaften

Part of

Brick Price Management | Industrial Engineering and Management (M.Sc.)
Brick Price Management | Economics Engineering (M.Sc.)
Brick Price Management | Information Systems (M.Sc.)
Brick Price Management | Information Engineering and Management (M.Sc.)

Literature

H. Simon and M. Fassnacht, Preismanagement, vol. 4. Wiesbaden: Springer Gabler, 2016.
T. T. Nagle, J. E. Hogan, und J. Zalee, The Strategy and Tactics of Pricing: A guide to growing more profitably. New Jersey: Prentice Hall, 2010.

Appointments

21.05.2021 09:00 - 12:00
18.06.2021 09:00 - 12:00
10.07.2021 09:00 - 12:00
11.09.2021 09:00 - 12:00