DE

Event

Price Management [SS242540529]

Type

lecture (V)
Präsenz

Term

SS 2024

SWS

2

Language

Deutsch

Appointments

4

Links

http://em.iism.kit.edu/studies/courses.php
ILIAS

Lecturers

Dr Paul Glenn

Organisation

KIT-Fakultät für Wirtschaftswissenschaften

Part of

Brick Price Management | Industrial Engineering and Management (M.Sc.)
Brick Price Management | Economics Engineering (M.Sc.)
Brick Price Management | Digital Economics (M.Sc.)
Brick Price Management | Information Systems (M.Sc.)
Brick Price Management | Information Engineering and Management (M.Sc.)

Literature

H. Simon and M. Fassnacht, Preismanagement, vol. 4. Wiesbaden: Springer Gabler, 2016.
T. T. Nagle, J. E. Hogan, und J. Zalee, The Strategy and Tactics of Pricing: A guide to growing more profitably. New Jersey: Prentice Hall, 2010.

Appointments

18.05.2024 09:00 - 19:00 - Room: 05.20 1C-01
08.06.2024 09:00 - 19:00 - Room: 05.20 1C-01
29.06.2024 09:00 - 19:00 - Room: 05.20 1C-01
20.07.2024 09:00 - 19:00 - Room: 05.20 1C-01